Creative

Dynamic creatives thatconvert returning users.

Build every ad from your product feed and deep link the tap to the exact screen. Returning users land on the product they wanted, not your home screen.

Dynamic creative optimisation

Build every ad from your feed.

Creatives are assembled at bid time for each user. Live price and stock fill the template, and a fallback covers sold-out items or missing images.

Feed-driven content

Names, images and prices come straight from your product, content or offer feed.

Last-session logic

Each ad shows the item a user viewed, saved or left in the bag.

Brand-safe templates

Logo, colours and legal text stay fixed while only the fields you approve change.

Formats supported

Every major in-app format from one template.

Run native, banner, interstitial, rewarded video, playable and video without rebuilding the creative.

Deep links

Land every tap on the right screen.

Your MMP or link service resolves the destination you define.

Deep links

Open the app on the product, basket or level the ad promised, for users who still have it installed.

Deferred deep links

Send users who uninstalled to the store, then open the same screen on first launch after the reinstall.

Sequencing and testing

Sequence messages and test every variant.

Move users from a reminder to a reason to an offer, and stop when they return. Variants run side by side on the same audience, and fatigued creatives rotate out.

Compare CTR and CVR by variant, and shift delivery to the winner.

What you supply

Four inputs and we build the rest.

  • A product feed of items, content or offers, kept current
  • Brand assets and guidelines for the templates
  • Deep link scheme and the screens worth landing on
  • In-app events that show what each user did last

How it works

Live in three steps.

  1. Connect feed and links

    Share your feed and deep link scheme, and send events through your MMP.

  2. Approve templates

    Preview each template with real feed records, including long names and missing images.

  3. Launch and test

    Go live, compare variants on CTR and CVR, and scale the winners.

Get started

Ready to bring your users back?